We create value-adding digital solutions and identities through brand strategy and design
We offer comprehensive assistance to your organization in leveraging the power of design to not only create innovative new services but also to revamp and enhance existing ones. By embracing digital transformation, it becomes apparent that both employees and customers serve as crucial users within the service design process. This fundamental understanding serves as a solid foundation for effectively approaching and implementing service design strategies. We understand that in the realm of digital transformation, it is essential to take a holistic approach to service design. With our expertise in design thinking and user-centered design, we can help you identify the needs and pain points of both your employees and customers.
The review and research phase is where we understand what the situation is. Because we use simple visual tools like customer journeys and service blueprints, we can very quickly give you a new perspective.
Whether it is a small intervention, a larger development project or a research trip, we aim to be strategic in our efforts. This means defining our scope, goals and outcomes, so we know what we are working towards. It's a phase, but it does not need to take that long.
In the design phase we sketch, build and try things out. Together with our client, we build close to the real setting that the solution will be deployed in, so we can quickly know what works and what doesn't.
Whether it's a paper mock up, or an interactive prototype in Figma or Miro, we continuously work to get feedback on our work.
Together with your team we implement the solution in your existing setup, and make sure that we align it with the service blueprints we made during the review process.
Our projects end in a launch. When the service is running, and the work process has changed.
See other examples of our brand strategy work
